The U.S. police videos with the men and women in uniform lip-syncing and dancing to famous songs, including this gem from the Seattle Police Department, are an awesome idea. Not only do they help the internal morale of these police stations, they help humanize the police in their communities. Suddenly, police forces across the nation are going from “one of them” to “one of us.” [ Read More ]
gaby adam
Fabulous Portugal, Disappointing Airlines
One of many gorgeous beaches near the southwest corner of Portugal. So many people have been asking about my recent Portugal trip, I decided to write about the highlights as well as some travel issues I encountered so you might learn from them. Portugal itself was lovely, but the journey was a lesson in resilience. As someone who has been to more than 40 countries and traveled more than 99.9% of the people I meet, I can say with some authority that customer service levels of the airlines and rental car companies (in this case Icelandair, TAP Air Portugal and Hertz) have gone way down. [ Read More ]
Macron and Trump Go Hand in Hand: the Photos
This is an interesting photo essay in Quartz on Emmanuel Macron and Donald Trump and the various ways they shook hands and otherwise patted each other during Macron's recent visit. The body language of each, literally, trying to get the "upper hand" and be the "leader" is fascinating. I wonder if they get taught that in "Presidential Training." No disrespect intended, it is simply a great example of nuance in communication. [ Read More ]
How We Got on Saturday Night Live
Saturday Night Live is an awesome show. Its wonderful edgy humor brings much-needed levity to the current state of our world. The show reaches 11 million broadcast viewers weekly as well as millions of people who watch segments via their YouTube channel. So imagine my delight when I was sitting at the Washington’s National Park Fund (WNPF) Annual Auction on Saturday night (4/7/18) and the executive director, Laurie Ward, steps on stage and says “Where is Gaby Adam?” to the 500 people sitting there. She had just received word that the announcement I led that week, about a $1 million dollar private donation to WNPF, had just been mentioned on Saturday Night Live! [ Read More ]
5 Top Communications Tips for Start-ups
In my 25+year marketing communications career, I have worked with about 50 start-ups. Most have been in the technology industry and a few have been in the environmental sustainability and travel industries. There are a few things I always seem to have to emphasize at the outset and they are listed below. [ Read More ]